Design
To create Copenhagen, we collaborated with the Danish innovation and design consultancy design-people. Henrik Mathiassen, Design & Creative Director at design-people, gives us a brief insight into the design process behind Copenhagen.
The distinct characteristic of Copenhagen is its Nordic expression.
How do you interpret Nordic design?
Nordic design addresses complex issues and turns them into simple and appealing solutions. Keynotes are respect for materials, details, and for the user experience.
Your design approach is based on years of research into user preferences. Why this approach?
Desirable design is achieved through connecting to people’s values and creating everyday benefits. Our team of researchers, psychologists, and designers, together with the skilled Vifa team, have taken Copenhagen all the way through the music listener’s journey; from dreams and desires to realization.
How does this approach manifest itself in Copenhagen?
It has helped us designing a great, well-crafted loudspeaker that integrates itself gently in people’s lives and homes. All details are toned down to the essentials with high finish and ease of use. The exquisite basics for anyone who values exclusive design just as much as authentic sound.